Neil Kraft, Visionary Adman Who Sold ‘a Mood and a Lifestyle,’ Dies at 67

His ads for Calvin Klein and others captured a fizzy moment in the 1980s and ’90s, featuring celebrities like the young rapper Marky Mark wearing nothing but underwear and a grin.

source https://www.nytimes.com/2025/09/27/business/media/neil-kraft-dead.html